Oreo cookies on the Las Vegas Sphere at night, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.

Oreo - Summer Sphere

DissEmbargo, together with Mayda Creative Co. took on the worlds biggest screen with the worlds top selling cookie brand to deliver a cookie jar of epic proportions. Literally & figuratively the largest advert Oreo has ever produced.

Design & Production: DissEmbargo & Mayda Creative Co.
Client: Oreo

Oreo cookies filling the Sphere, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie animation on the Sphere, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.

360 Degrees

The animation had to work seamlessly from every angle due to the nature of the spherical screen.

Oreo cookies with milk pour, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies stacked in milk swirl, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies in milk splash, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie jar animation on the Sphere, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies falling onto a stack, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies sliced in a row, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie crumbs close-up on blue, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.

A unique process

Crafting an animation for the sphere was unlike any other project. It was very enjoyable to learn new techniques in approaching such a specialised screen.

Oreo cookie broken open on blue, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies with blue disc, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies swinging like pendulums, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies piling up, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.

R&D

With every project, we try to explore ideas beyond the creative to see what is possible with the brand.

Oreo cookie in milk wave, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie in milk splash on blue, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies tumbling, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie texture close-up, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies stacking on blue, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookie pile, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo cookies falling into a pile, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
Oreo Sphere animation at night, Oreo spherical screen 3D animation by DissEmbargo with Mayda Creative Co.
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