Thorne - Beyond Creatine
We were asked by Thorne to develop a campaign for the release of their new creatine product, with the goal of positioning it as the cleanest, most science-backed option on the market. The campaign aims to build awareness, educate both athletes and health-conscious consumers on the wide-ranging benefits of creatine, and highlight Thorne’s trusted reputation for quality and purity.
Design & Production: DissEmbargo
Client: Thorne
Colour naunce
we introduced green as the key tonal nuance to highlight the creatine’s connection to vitality, health, and natural performance.
Purity in Science
We explored the use of fluid systems and particle visuals to convey the essence of Thorne’s new creatine product, highlighting its purity, energy, and performance benefits
Science meets precision
The dynamic movement of fluids represents strength and flow, while particles symbolize the product’s scientific precision and effectiveness,
Thornes Credibility
We added scientific and lab-inspired elements to underscore Thorne’s credibility and research-driven approach,
Impactful in movement
